Battlefield 3 becomes EA’s fastest selling game

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Was Battlefield 3 a success for EA? Seems like it was, with the company announcing that Battlefield 3 is the fastest selling game in EA history. Selling a very impressive 5 million units in its first week globally, it seems the game is as much a hit with gamers as it was with critics.

From the official press release:

Electronic Arts Inc. today announced that based on internal estimates, Battlefield 3™ has sold through five million units in the first week globally, making it the fastest-selling game in EA’s history. The outstanding retail performance is driven by critic’s reviews averaging above 85 on console and above 90 on PC.

Word-of-mouth from gamers is also driving sales – Battlefield 3 now has more than 2.5M “likes” on Facebook®. Following the tradition of all games in this storied franchise; Battlefield 3 includes a superior multi-player experience. Consumers have logged-on in unprecedented numbers to team up and join the battle. Server stability was solid in the first weekend, delivering EA’s highest-ever usage rates. While some players experienced intermittent outages of online services due to high volume, internal estimates show that servers and service uptime stabilized to roughly 98.9% throughout the weekend, ensuring that players were connected and enjoying the game. With a commitment to support the game as a software service, EA is listening to consumer feedback and is making daily updates and improvements to ensure an optimal online experience for all.

Battlefield 3 continues to set new EA records this weekend:

2.5M Facebook fans with new posts from fans made every 9 seconds
On Twitter®, fans are tweeting about the game every 10 seconds
Battlefield 3 fans executed 73M savior kills, 48M revives and destroyed 67M vehicles

The full press release can be found here.

Pretty impressive work by Battlefield 3 and EA. Now the question on everyone’s lips is – how will Call of Duty: Modern Warfare 3 compare sales wise?

Source: AusGamers


About the Author: Founder & Editor-in-Chief

Tash is a self-diagnosed gaming fanatic with a doctorate in Psychology. She's also a self-confessed Mass Effect fangirl and will likely talk your ears off if you ever get her started on the subject. A lover of all things RPG and adventure, she has more gamer related action figures and memorabilia than any 30 something year old professional has a right to own, and has spent more time than she’d like to admit to daydreaming about exactly what she would do should the Zombie Apocalypse actually happen.

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