Origin EULA revised, now not collecting personal data for marketing purposes


After public outcry, EA has revised its Origin EULA, removing the segments which allowed it to collect personal information for marketing purposes. Don’t hold up your hands and cry ‘win for consumers’ just yet, though. EA will still be collecting your system data, and there’s no opt out for that. Read on for the revised segment.

According to the recent revision, EA can still use origin to collect:

“nonpersonally identifiable (or anonymous) information for purposes of improving our products and services, providing services to you, facilitating the provision of software updates, dynamically served content and product support as well as communicating with you. The non-personally identifiable information that EA collects includes technical and related information that identifies your computer (including the Internet Protocol Address) and operating system, as well as information about your Application usage (including but not limited to successful installation and/or removal), software, software usage and peripheral hardware.”

Source: Joystiq (via VG24/7)

About the Author: Founder & Editor-in-Chief

Tash is a self-diagnosed gaming fanatic with a doctorate in Psychology. She's also a self-confessed Mass Effect fangirl and will likely talk your ears off if you ever get her started on the subject. A lover of all things RPG and adventure, she has more gamer related action figures and memorabilia than any 30 something year old professional has a right to own, and has spent more time than she’d like to admit to daydreaming about exactly what she would do should the Zombie Apocalypse actually happen.

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