Nintendo Change YouTube Content Policy

nintendo1Nintendo have updated their policy regarding YouTube advertising revenue via the Nintendo Creators Program.

Previously, YouTube videos containing Nintendo content had all advertising proceeds go directly to Nintendo themselves, but the new program is designed to transfer some of that money back to the YouTubers, via PayPal.

The Nintendo Creators Program is currently in beta but is set to fully rollout in May, with users able to register single videos or entire channels via Google+ accounts. For a single video that meets Nintendo’s requirements, content creators will be paid 60% of ad revenue earned, and 70% for an entire channel.

There are various terms that must be met to ensure a video is eligible, such as a disclosure, which must be either spoken or written on all videos. It says:

“I have a license to use Nintendo’s content in this video through the Nintendo Creators Program. This video is not sponsored or endorsed by Nintendo, but any advertising revenue from this video will be shared with Nintendo.”

Only content featuring a specific list of titles is eligible for the Nintendo Creators Program, and payments will be processed two months after the eligible videos are initially published.

More information can be found here.


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